What if I told you, that you could build a million dollar athlete brand with less than $5000 dollars? Your immediate reaction would probably say what's the catch or why are you trying to scam me?
Trust me when I say it's possible though! In fact, there's plenty of blueprints from athletes currently doing this. I would like to add that in addition to the initial money you will also need hard work, discipline, creativity, and a little bit of courage.
With an Iphone, computer, and a couple editing software apps, you could be well on your way to build a 7 figure brand, 6 figures at the very least.
Iphone =$1500
Apple Computer =$2000 [if necessary]
Software= $400 [if necessary]
It'd be easy for me to just say you need to start making content and posting on the various platforms but to build a complete brand you need to have a digital ecosystem where everything is connected.
There needs to be synergy between your content, social channels, marketing tactics, website, potential digital products, brand pillars, etc ultimately to help guide your monetization tactics for your target demographic and fan/customer base.
By building a solid foundation, now you're able to build momentum and gain leverage for opportunities to help strengthen your brand and business.
Whether it's starting out with a newsletter or Youtube channel and then building the base from there, there's a roadmap to what a million dollar brand can look like.
Here is an example:
10,000 people buy a $100 dollar product = $1 Million Dollars
There's many ways to slice the pie, maybe it's a $25 dollar book that sells 3000 copies = $75,000, 15 speaking engagements at a $12,000 rate = $180,000 , 4 major brand deals each paying you $50,000 = $200,000....you see where I'm going.
We've built different roadmaps like this for athletes and talent to help them become enterprises. While it might not be a million yet, it's not out of reach.
You just got to be willing to perform at a high level, share your story, create engaging content, and build your digital ecosystem.
Let’s Work Together
We help athletes and brands monetize their vision. Through strategy, strategic partnerships, content, and athlete empowerment, we’ll help you bring your ideas and vision to life ⬇️
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